Apr 18, 2024  
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2021-2022 Catalogue [ARCHIVED CATALOG]

BUEC 23000 - Marketing

Course Credit: 1
Maximum Credit: 0
(ECON)
MARKETING An analysis of the entrepreneurial aspects of establishing mutually beneficial exchange relationships. Topics include market research and segmentation strategies as well as product development, promotion, pricing, and distribution. Prerequisite(s): Take ECON-10100 [HSS]