Apr 28, 2024  
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2020-2021 Catalogue [ARCHIVED CATALOG]

BUEC 23000 - Marketing

Course Credit: 1
(ECON)
MARKETING An analysis of the entrepreneurial aspects of establishing mutually beneficial exchange relationships. Topics include market research and segmentation strategies as well as product development, promotion, pricing, and distribution. Prerequisite(s): ECON-10100 [HSS]